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Strap Yourselves in for Extra Life North this Weekend

Jack Gardner



We are very proud to say that Extra Life North will be this weekend! The event will take place in Winnipeg at the Bold Commerce headquarters from September 7-8. With the backing of dozens of organizations, Extra Life North has been created to be a focal point for Extra Life in Canada. All of the money raised at Extra Life North will go to Children's Hospital Foundation of Manitoba. 


Extra Life North has been organized largely by Nadia Selby, Bold Commerce's culture and event specialist. The event will be held inside Bold's impressive headquarters which can accommodate over 235 gamers as well as support volunteers, spectators, and special guests. Between September 7th and the 8th, the gamers who registered prior to this week will be doing their own 24-hour gaming marathon in order to help the kids of Manitoba. 


While the gamers play and raise money, plenty will be going on in and around Bold Commerce HQ. Ace Burpee, the most popular morning radio host in Winnipeg will be lending his talents to the event. The host will MC the event with 103 Virgin Radio Live broadcasting from the gaming space. Additional guests will be spaced throughout the day. One such guest will be Nathan Beaulieu, defenseman for the Winnipeg Jets, will be on hand to compete against a number of the Children's Hospital Foundation of Manitoba's Champion Kids (in video games, not ice hockey). The media on hand will even get in on the competition, too! To top if off, the Royal Bank of Canada Olympians will be joining the fun. Jill Officer, an Olympic gold medalist and holder of two World Curling Championship titles, and James Lavallée, a current member of the Canadian Olympic kayak team, will be making appearances throughout the event.




Spectators will be allowed into the event to watch the gaming action, talk with volunteers, and see the celebrities. Doors open for spectators on Saturday at 11:30am and close again at 6pm. Doors will reopen on Sunday at 9am and remain open until 1pm. 


After everyone checks in and gets settled, Extra Life North will kick off with a brief opening ceremony hosted by Ace Burpee. Gamers will begin playing for the kids at 1pm. Food will be provided throughout the event for gamers and volunteers. Special events will help break up the gaming sessions, like Champion Kids challenging others to video game competitions and a variety of yet-to-be-revealed side games. Miracle Kids and their families will also be sharing their stories periodically throughout the days. It'll be a great time to be there for gaming or just to watch! 


Extra Life North has set a goal of raising $50,000 USD over the course of their event. That might seem like a tall order, but thankfully the event has the support of 25 wonderful sponsors. Bold Commerce, of course, gave the event space and helped organize it. Flocker, a platform that helps streamers and influencers to design merchandise, membership programs, and take donations, is helping to elevate Extra Life North's stream to the front page of Twitch. The Royal Bank of Canada also pitched in to bring high-profile guests and eyeballs to the event. Dozens of others are helping to provide food and supplies as well as other forms of support. 


Our community coming together to make Extra Life North a success leaves us so hopeful about the future of Extra Life. While the registration for Extra Life North has closed, you can still participate in Extra Life along with the gamers in Winnipeg or plan your own events for Game Day on November 2nd. Join us and help kids in your local area today.


Don't forget to sign up for Extra Life to help sick and injured kids in hospitals around the US and Canada by playing games!

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